Our Impact

Across Kenya’s tourism sector, women are seizing new opportunities to grow and lead. Through targeted programs and strong partnerships, we equip them with valuable skills, foster leadership potential, and connect them to influential networks. These initiatives not only open doors to employment but also pave the way for entrepreneurship and career advancement.

By supporting women in tourism, we contribute to both individual empowerment and community-wide economic growth. Our approach ensures that development is sustainable, inclusive, and impactful—building a stronger tourism industry while enabling women to thrive, inspire others, and shape the future of Kenya’s vibrant travel landscape.

+50k trees planted through our "Turning Tourism Green" initiative across Kenya.

+10 county chapters established to expand our reach nationwide.

+500 women empowered through training & mentorship programs.

Our Core Values

Guiding every step we take, these principles shape our mission to uplift and empower women in Kenya’s tourism industry.

Inclusivity

We embrace diversity and ensure that all women have equal opportunities to participate and grow in the tourism sector.

Excellence

We strive for the highest standards in all our activities, programs, and services to our members and the community.

Innovation

We encourage creative thinking and innovative approaches to address challenges in the tourism industry

Sustainability

We are committed to promoting sustainable tourism practices that benefit communities and preserve the environment.

Partnerships

We value collaborative relationships with stakeholders to create greater impact and sustainable solutions in the tourism industry.

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Our Partners

Our Partners in making the world a better place.